Mobile search provider 4INFO has added TV Guide data to its service. Accessible through both WAP and SMS, 4INFO covers several consumer search verticals such as sports scores, weather, flight tracking and more. USA Today's parent company, Gannett, invested in 4INFO and promotes the company in USA Today.
The new TV search feature allows users to search TV listings for specific shows, times or just see what's on. Test it out by sending a text message to 4INFO (44636) starting with the keyword TV and including your ZIP code. Example: 'tv prison break ZIP'. 4INFO will ask and then save your TV provider for future searches.
4INFO provides a list of keywords to access its different search verticals.